PG
12 Months/ 24 Months
Digital business & data management
Year1:
This program prepares you to provide data-driven insights related to data analysis and marketing decision-making. You'll develop strong data analysis skills as well as a full range of technical skills in software, programming languages, and applications, from programming in R and Python to automated customer segmentation. You'll also have the opportunity to work with real databases provided by Audencia's partner companies.
Throughout the program, you'll attend numerous expert lectures, explore concepts in real-world case studies, and participate in data mining hackathons. A professional approach that is highly sought after by employers!
Modules:
- Digital Transformation
- Digital Transformation Consulting
- Digital Transformation Project Management
- Competing in the Age of Artificial Intelligence
- Big Data Analytics
- Applying Blockchain to all Business Sectors
- Digital Business Models
- Digital Technologies and Fundamental Ecosystems
- Cybersecurity in the Digital Economy
- Industry 4.0, Circular Economy and Sustainability
- Digital Culture and Philosophy
- Change Management in the Digital Age
- Future of Work and Digital Transformation
- Data for Business
Year2:
This program prepares you to provide data-driven insights related to data analysis and marketing decision-making. You'll develop strong data analysis skills as well as a full range of technical skills in software, programming languages and applications, from programming in R and Python to automated customer segmentation. You'll also have the opportunity to work with real databases provided by Audencia's partner companies.
Throughout the program, you'll attend numerous expert lectures, explore concepts in real-world case studies, and participate in data mining hackathons. A professional approach that employers are looking for!
Modules:
- Digital Transformation
- Digital Transformation Consulting
- Digital Transformation Project Management
- Competing in the Age of Artificial Intelligence
- Big Data Analytics
- Applying Blockchain to all Business Sectors
- Digital Business Models
- Digital Technologies and Fundamental Ecosystems
- Cybersecurity in the Digital Economy
- Industry 4.0, Circular Economy and Sustainability
- Digital Culture and Philosophy
- Change Management in the Digital Age
- Future of Work and Digital Transformation
- Data for Business